Monday, February 23, 2015

That's Just the Way It Is

Very rarely do "Best Picture" Oscars consist of the best film of that year or the most popular one.

Oftentimes it is a film that makes one feel good or it is a biopic. Sometimes it is a critically acclaimed movie that simply needs more help at the box office, like Birdman.

What I would like to know is when the term "The Academy Awards" was jettisoned in favor of "The Oscars."


Well, I found the answer. The Academy "rebranded" it two years ago in order to attract a younger audience.

It wasn't necessary.




No comments: